Apply these advertising methods. The best of all is that you don't need to pay a dime.
1. The easiest way to promote is through word of mouth. If your family, relatives, friends and colleagues like what they hear, there's a great chance they will forward the information to their friends. Bob Burg, the author behind "Endless Referrals - Network Your Everyday Contacts Into Sales", wrote every person has an average of 250 people in their network. Imagine if you would let every one of these persons know about your product, and if they in turn tell everyone in their network.
2. Always have a few business cards with you, wherever you go. You never know when you will bump into somebody who can benefit from what you advertise or someone who can help you. Not having a business card makes you look unprofessional. On dinner parties and other social gatherings, keep in mind that who you know is sometimes even more important than what you do. Introduce yourself to people you don't know and decide to say at least a few words to everyone at the dinner.
3. Online advertising is both the most popular way and tends to give faster results. Launch a blog and let the world know about your product or business.
4. Write articles for directories as GoArticles.com or EzineArticles.com and point readers to your blog or website in your resource box.
5. Write press releases, e-books, newsletters or info reports and offer these for free online with a note saying it may be given away and distributed freely. Viral marketing is great free advertising. If people like what they read, they will recommend it to others.
6. Networking online is also important. You may not see as quick outcome, but it's worth a shot. Find an online forum with the same or a similar topic as what you advertise, and participate frequently. Ten minutes a day is better than an hour a week. Link to your website or blog in the signature box.
7. Use traffic generation sites as BlogExplosion and BlogMad to get free traffic to your site, and put a feedback form on your site. Opinions, comments and criticism will help you improve your advertising methods.
Remember to be passionate when advertising, whether it's online or not. If people feel you're passionate you stand a much better chance to get something out of it. With passion - one of the most important building blocks for a lasting business - your efforts will give a better result.
